I can see plenty of applications of VR besides games. In fact I'm fairly sure that if takes off, it will be the other applications that break it open.

But right now it's too heavy, too low-res, and far too expensive to appeal to non-gamers.

I'm not sure that even if it cost $50 for all the hardware, fully complete, you'd get a stampede of new users - yet.

Most people need a reason to use it, and games are not the reason.