> Wouldn't you be performing this work because you believe it will facilitate the transfer of traffic to your site?
That is surely how IFTTT will pitch it to 3rd parties... but, really, probably not. Being accessible in the Recipe list isn't great advertising, anyone not using your site already probably isn't going to sign up due to seeing your name on IFTTT.
Framed another way, there is a famous saying in the design industry: "I can't pay you, but it would be great for your portfolio". Classic exploitation tactic; manipulative and predatory.
That is surely how IFTTT will pitch it to 3rd parties... but, really, probably not. Being accessible in the Recipe list isn't great advertising, anyone not using your site already probably isn't going to sign up due to seeing your name on IFTTT.
Framed another way, there is a famous saying in the design industry: "I can't pay you, but it would be great for your portfolio". Classic exploitation tactic; manipulative and predatory.