what about 'don't be evil'; have they silently changed the corporate motto, or is it now an 'opt-in' clause ? ( opt-in for the customers 'request that no evil be done to you', the customers are otherwise known as 'the product' https://www.schneier.com/blog/archives/2013/11/surveillance_... )
True, but nor is the opposite true - that a lot of people caring somehow makes it the wrong thing.
I can choose where to draw the line. I care more about privacy than most of my friends, so I use a browser that helps that while they use Chrome because that's their choice. Google isn't preventing that from happening, so what they're doing isn't unethical, evil or wrong.
so in the beginning Google has declared to have valued such things as customer privacy (the "don't be evil" motto seems to indicate that), my guess is that this was a deliberate strategy in order to gain trust and influence.
Nowadays all that seem to be less of a priority for Google; now what happens with the shareholder value when a large proportion of the customers again start to value their privacy over convenience ?