No, marketing machines need something to market; you can't sell pieces of shit to people no matter how many ads you run.
Over-estimating the power of marketing is a time-honored tradition among developers and engineers. Ironically, they also tend to view marketers as clods without any real skills. Weird divergence there. But I digress.
What is the marketing message of the Olympics? That the world's best athletes are competing against each other. If that is obviously and demonstrably not true, then the marketing fails. Contrary to popular belief, customers actually are not bad at sniffing out BS in their preferred products.
Over-estimating the power of marketing is a time-honored tradition among developers and engineers. Ironically, they also tend to view marketers as clods without any real skills. Weird divergence there. But I digress.
What is the marketing message of the Olympics? That the world's best athletes are competing against each other. If that is obviously and demonstrably not true, then the marketing fails. Contrary to popular belief, customers actually are not bad at sniffing out BS in their preferred products.