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> “We have created the Ferrari, now we need to create the Ford,” Ulm said.

No, you put a racing stripe and a spoiler on a dumptruck, and then talked about its aerodynamic qualities.

Not all industries are happy about ecological actions. That game will have winners and losers.. The Earth as a biosphere will "win", but there's a lot of industries that lose.

Last I checked, the Earth's biosphere isn't paying the politicians. The dirty companies, well, they are.



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