Cite please? That claim contradicts everything I've read on the subject.
AFAIK Apple don't spend a lot of money compared to the competition even on an absolute scale. And relative to revenue, there's just no competition at all given Apple's massive revenue (~15% for Microsoft/Intel/Google, ~3% for Apple).
AFAIK Apple don't spend a lot of money compared to the competition even on an absolute scale. And relative to revenue, there's just no competition at all given Apple's massive revenue (~15% for Microsoft/Intel/Google, ~3% for Apple).