If people need a guide for an apology then I would question it's sincerity.

perlgeek · on March 21, 2012

I don't. You can be really sorry, but have a hard time finding the words to say it.

mistercow · on March 21, 2012

You can also be really sorry, and have an easy time finding the wrong words to say it. It's a shame that being sincere and sounding sincere are so weakly correlated, while our monkey brains have us so convinced that they are strongly correlated.