> The most extreme example I can find of this, is Google Translate; I don't know of anybody who thinks of it as AI.

Huh.

I'm (to my own surprise, given how old the feature is) still astounding people by demonstrating that it has augmented reality mode.

It is only because it already existed it isn't branded as AI.

It's also how Google generally brands consumer-facing products, which is just Google + Noun. Most of their non-enterprise products tend to have unambiguous names (Google Search, Google Maps, Google Calendar, Google Translate).