https://housing.com/in Unfortunately 'Our Brand Story' video on their homepage, ... | Hacker News

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obilgic on May 14, 2015 | parent | context | favorite | on: Housing.com CEO gives his entire stake to employee...

https://housing.com/in

Unfortunately 'Our Brand Story' video on their homepage, made 0 sense to me. Its probably me though.

chetanahuja on May 14, 2015 | [–]

Rule one of branding. Don't call it branding. Don't say the word "brand" in your brand advertising. I guess those were two rules. But hey, miscounting is my brand now.

pan69 on May 14, 2015 | | [–]

Some convoluted copywriting going on indeed.

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